Brand Questionnaire

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About you

Your name*
First Last
Your company*
Your role/job title
Your email address*
Your contact number

Your business

Briefly describe what your company does:

What services do you offer?

What sets you apart from your competitors? (Your unique selling points)

Who are your main competitors?

Include URLs where possible.

Who is your target audience?

Include age, gender, location, lifestyle, etc.

Brand personality and voice

Which 3–5 words best describe how you want your brand to feel?

How would you describe your brand’s tone of voice?

Visual preferences

Do you have existing brand assets?

Yes

No

Please upload any brand assets

Max. file size: 300 MB.

Are there any colours you strongly like or dislike? Why?

Please share 2–3 logos or brand identities you admire

Include with links where possible. What do you like about them?

Are there specific symbols, styles, or themes you want to include (or avoid)?

Practical considerations

Where will your branding mainly appear

  • Website
  • Social Media
  • Print
  • Signage
  • Other

Do you have any mandatory elements that must be included?

For example taglines, icons, legacy elements

Do you have a timeline in mind?

What is your approximate budget range?

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